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Designer Lighting Showroom’s Incredible Zoom Features

Posted by GKelly on Oct 17, 2011 in Featured Vendors, Lighting, Lighting Tips, Products | 5 comments

Shopping online for lighting is sometimes a daunting task. It is always difficult to see the details up close. Lighting Showroom has some unusual new features they are tweaking on their website that really allow you to get in there and see very specific elements in the lighting design. For example, they go beyond the typical zoom feature available on most sites. Their zoom feature allows you click an “Enlarge” button, which ALSO has a magnifier so you can actually see real details from the enlarged version of the photo. They installed a lens that is controlled by the scroll. Yes I am completely jealous I don’t have this feature for our Kitchen Designs website!

For clients looking at lighting, this is a useful contribution. In addition, they have integrated social hooks that fascinated me. Their “ASK others” button allows a person to direct questions to past customers about the product or to pose any kind of question to the staff or to Facebook contacts. If this isn’t enough, they incorporated a slider on the right that displays things other clients bought and includes social hooks where you can engage in a dialog about the product purchased. It can also select from zip codes if you would like to ask local buyers what they thought of the company or product. And did I mention… they also have product videos. These folks thought of everything.

Lastly, from their homepage you can access the customer comments and website ratings for them AND their major competitors. I love a company that invites people to compare the competition. Lighting Showroom is making it easy to do that through their website — truly innovative.

See these features in action here on this item below:

What do you think? Pretty cool, right?

Note: Although we are an affiliate of Lighting Showroom, we were NOT compensated in any way for sharing this post. We happen to think this is a great site design and a wonderful way to shop online for lighting.

Read this Related Post: “Kitchen Island Pendants Designers Love”

Posted by GKelly in Products, Lighting |affiliate link |

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5 Comments

Andrew P. / October 17, 2011

We’re so glad to hear that you liked the products from TurnTo’s Social Commerce Suite on LightingShowroom.com! Especially the “ASK Others” button which is how shoppers can access our best-in-class Social Q&A product. For more info on social answers and the top Social Q&A providers, feel free to read this study.
Steve S. / October 20, 2011

Great feature on a great website! This will really help customers feel comfortable when making a buying decision.
Sean / November 12, 2011

V.cool
bromsgrove kitchens / February 9, 2013

If you have a large kitchen, you may want to be able to provide more lights in one area than another, so you should consider task lighting fixtures, such as pendant lights.
bathroom stores liverpool / February 20, 2013

Great shade & design, they are so beautiful that they can be used at any place like bathroom, kitchen, dining room etc.